Holding onto the rope

Challenges come, and challenges get harder, and the thought of giving up sometimes is far more appealing than sticking to your business. Though what separates the successful people in our industry, and those who leave prematurely are the ones who let go of the rope. 

“Do today what others won't so that tomorrow you can do what others can’t.” was the motto and mantra that has got me to where I am today, 25 years later than when I first started with my company.

The only way you won't survive is if you let go of the rope, but holding on won't take you to the finish line.

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